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Two automated readers show up when AI answers about you. The one that gets you named is easy to block by accident, and your site may be doing it.
Two studies argued over whether a bit of site code wins more AI mentions. The honest answer is one two-minute check every owner can run.
There is a copy of your website you have never opened, and it is the one AI reads. Check yours in about a minute this morning.
A plugin or your web host may have shut ChatGPT's bot out of your site without asking. Open your robots.txt file and read what it says.
AI assistants quote pages worked on recently. Your set-and-forget website is quietly aging out of the answers.
A customer asks ChatGPT for one specific thing by name. The AI looks for a page that says it the same way. Most service pages do not.
ChatGPT's sources line up closely with Bing's top results. Most SMBs have never claimed Bing Places or verified Bing Webmaster Tools.